For Alan · 3 October 2026

Ordinary Product

Storiesfrom opening day

For their stories and highlights.

Each story is a run of shots on one of your sounds, cut on the beat, with their own line on the opener and their wordmark at the end. The talking stories are being rebuilt the same way: a theme, two or three people, full sentences, music under them.

Five stories.

Clip stories

1, 2, 4 and 5 are on the client page now, with downloads. 3 stays here.

1 · Opening day (new shots)

All new shots, none of them in any other video: WE LANDED over the queue under their sign and the store busy, the bag on the drop, the staff on the floor, bags going out, Ali laughing. Same sound as before (“Fashion cinematic video”, B-ROLL).

2 · The store

The new look only: the rug, the walls of framed photos, the polo wall — DISTRICT 5 JUST GOT ORDINARY (their line). Sound: the ASTR fashion-film track from your COMMERCIAL folder.

3 · The people (new shots)

All new shots, none of them in any other video: two friends and a white polo, a customer with his cobalt crewneck (unfolded, held up, the back print), Ali laughing with their photographer, two people holding hands with their bag. Same sound (isaintjames “Do Do Do”).

4 · The pieces

BUILT ON QUALITY, POWERED BY ORDINARY (their caption), then a piece every beat or two. Sound: “KOLLAR CLOTHING” (B-ROLL).

5 · The cookies

COOKIES FOR EVERYONE, from the table to the hands to Ali holding one up. Sound: “Stacks” (B-ROLL).